Fife Tourism Partnership says the Feast of Fife bloggers’ visit has proved a success in showcasing the region’s award-winning food and drink
Fife’s foodie scene could be hitting the headlines a bit more often in the near future following a visit from some of the UK’s top food and travel bloggers.
Fife Tourism Partnership recently hosted the group of 17 food writers, which included well-known Scottish travel writer Robin McKelvie; Caroline Barty, food writer for House and Garden, and Lynsey Lennon of UK Top100 food blog Girl Versus Food, for a Feast of Fife tour to help promote the Kingdom’s growing reputation as a foodie destination and meet some of the producers.
Lennon said: “Fantastic to hear from so many producers who are passionate about Fife’s food and drink; easy to see why they are so proud!”
During the Feast of Fife weekend, the bloggers met Christopher Trotter, Welcome to Fife Ambassador; Jamie Scott of The Newport; William Curley of Patissier Chocolatier; Helen MacKenzie-Smith of Lindores Abbey, and Jane Stewart of St Andrews Farmhouse Cheese.
They also visited and enjoyed sampling the produce of Eden Mansion, Kingsbarns Distillery, Jannettas Gelateria, Eden Mill, Balgove Larder and Steak Barn as well as the popular Lobster Shack in Crail and explored all kinds of Fife food and drink, from seafood to gin to chocolate.
During their 48-hour whistle-stop foodie tour of the Kingdom, the writers also took in a cookery demonstration by Masterchef – The Professionals 2014 winner Jamie Scott, who runs The Newport restaurant, and left with a generous hamper packed with goodies from a number of local producers.
Ann Camus, Tourism Partnership manager, said: “We were incredibly grateful to all the businesses that took time out of their busy schedules to help us deliver an amazing experience for all who attended.”
Alistair Bruce, chair of the Fife Tourism Partnership, said: “It was great to welcome a group of influential writers and bloggers to Fife and let them see for themselves the high quality food and drink produced here. A thriving food scene is a big attraction for visitors and it makes good business sense to promote this alongside Fife’s other assets. Clearly, the group was very impressed by both the quality and variety of food and drink here but also the beautiful surroundings they enjoyed, too.”
The bloggers promoted Fife extensively during the weekend with their social media posts on Twitter, Facebook and Instagram and are set to write blogs and features about aspects of their time in Fife over the coming weeks.
Meanwhile, Fife Tourism Partnership runs a digital marketing campaign to promote the area which it says is key to reaching visitors throughout the year to keep highlighting new attractions in Fife.