Sodexo restructures sales team to boost sports and leisure growth

New structure to help the world’s largest services company accelerate growth within the sports and leisure industry

Sodexo, whose events team is headquartered in South Queensferry, says it has restructured its UK sales team within the sports and leisure division to create a “high-performance sales culture”.
It claims the restructure is designed to align its teams across conference and banqueting and corporate hospitality, bringing together these two complementary areas to generate a greater synergy and create a platform to deliver accelerated sales performance and efficiency across the business.
UK sales will be headed up by Amanda Brown in the newly-created role of UK sales director. Her first priority is to develop and implement a dynamic sales manifesto in line with the company’s growth objectives with the support of the newly formed sales leadership team.
The company says this strategy is designed to keep Sodexo Sports & Leisure ahead of the competitive curve by developing and nurturing its talented sales force.
Austin Tilsley, managing director, Sports & Leisure Sodexo UK & Ireland, said: “We have ambitious plans over the next few years to grow our business; in order to achieve this we need to have the right structure and framework in place for the teams to deliver.
“We have significantly invested to ensure we have the right senior people in the team and a new structure that will support our strategy for growth. This will also create more regional autonomy and allow the teams on the ground with the local knowledge and understanding of their market to be key drivers moving forward.
“This is an exciting development for the business and one that gives us huge momentum to begin the New Year.”
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Hannah Hamilton, who is a former Fife College student, is a reporter and assistant content editor for Scotland B2B, specialising in B2B news and features. She can be contacted via editorial@scotlandb2b-eastcoast.co.uk