Cromars St Andrews wins Scottish Fish and Chip Shop of the Year and heads for London final
Cromars in St Andrews has been crowned Scottish Chip Shop of the Year 2018 in the National Fish and Chip Awards – and is one of 10 regional winners going forward to the national final in London in January.
The business was shortlisted last week as one of the top 20 finalists and was one of only two Scottish shops to have got through to the final stages. It has landed the regional title, which it also scooped in 2016, after the top 10 was announced today (Wednesday, 13 September).
The National Fish & Chip Shop Awards are now in their 30th year and are organised and staged each year by Seafish.
Cromars will now be subject to a round of secret shopping by the Seafish appointed auditor who will conduct a detailed and in-depth judging audit.
It has been in business for just over four years but, in this time, has already won a number of accolades, including Takeaway of the Year in the Scottish Food Awards, and Best Fife Business in the Independent Retail Business Awards.
Wendy Frame of Cromars said: “We are absolutely delighted today with our Scottish win, just two years from when we won this for the very first time. It’s great to be through to the grand final, our team have worked so hard and it’s a huge boost for everyone. We would love to secure a top three finish come January.”
As part of the awards process, Cromars will now be invited to join an all-expenses-paid study trip to Alesund in Norway, organised by the Norwegian Seafood Council.
Frame said: “It’s going to be fantastic to be a part of this. We will discover and learn all about the catching, processing and supply of frozen at sea fish from Norway to the UK, although at Cromars our policy is always to use fresh fish as we believe that it has a far superior taste and texture for our customers, and ultimately delivers a better end product. We use MSC certified fish at Cromars and are keen to support sustainable fishing.”
The National Fish and Chip Awards are designed to recognise and reward businesses producing the very best fish and chips across the UK; to support the wider fish frying trade in their efforts to maintain a share of the takeaway fast food market, and to produce a benchmark for businesses to aspire to.
Fish and chip businesses such as Cromars can choose from a variety of different awards categories to enter and are appraised on criteria ranging from sustainable sourcing practices, customer service, hygiene and staff training and, most importantly, the standard of the fish and chips they serve.
Frame added: “We are putting together a special presentation on the business for the London judges. We have completed this in previous years and it’s a great test for us to clarify just where the business is at the moment.”