Virgin Trains targets Edinburgh-London flyers with discounted travel

Forty-two extra trains now connect Scottish cities and England every week, providing 22,000 additional seats, as part of Virgin Trains’ £140 million east coast investment programme 

Virgin Trains on the east coast is offering flyers between Edinburgh and London discounted travel in a bid to encourage more people to forget the plane and take the train.
It says the offer gives inter-city travellers an opportunity to swap air travel inconveniences (e.g. check-in, luggage allowance, lack of connectivity, and distance to destination) for the ease and style of Virgin Trains to arrive refreshed and ready.
Customers can enjoy free onboard Wi-Fi, free movies, TV episodes, magazines and games via Beam, Virgin Trains’ new onboard entertainment service, food from the recently revamped menu, as well as the comfortable refurbished trains’ interiors.
According to Virgin, there are now 42 extra trains connecting England and Scottish cities every week, providing 22,000 additional seats – recently unveiled and all part of Virgin Trains’ £140 million investment programme along the east coast route.
David Horne, managing director at Virgin Trains on the east coast, said: “We’re excited to be offering flyers between London and Edinburgh the opportunity to experience our amazing on-board service for a great price. With increased rail connectivity between the English and Scottish capitals, this is the perfect chance for people to experience a touch of Virgin Trains’ glamour for less.”