Dalgety Bay firm announces major Asia Pacific market expansion

Three new hires expand Exterity’s on-the-ground presence, while a series of strategic partnerships provide support and advice for its growing customer base 

Dalgety Bay-headquartered Exterity has announced huge expansion into the Asia Pacific market with three new appointments to grow its on the ground presence, four customer acquisitions (including BBC Worldwide) and five new channel partners as a result of the growing demand for its ‘Made in the UK’ IP video and digital signage technologies.
The IP video and digital signage technologies provider says these additions are the result of growing demand for its integrated, end-to-end IP video and digital signage solutions in the region.
It has promoted Jamie Hind, who was appointed regional sales manager Asia in February 2016, to regional director – Asia Pacific to support the company’s on-the-ground presence across the corporate and finance, education, and hospitality industries primarily, while Richard Phillips, who was previously regional director – Asia Pacific, has assumed the role of business development director to oversee the strategic development of Exterity’s hospitality and leisure presence globally.
Meanwhile, Miguel Mendoza, has recently joined Exterity as solutions consultant for the Asia-Pacific region, providing technical pre-sales support, system deployments and training for channel partners and end users. Mendoza brings six years of experience in the electronic security industry with a specialization in IP video surveillance. Prior to Exterity, Mendoza worked for NeXT Security Pty Ltd., Bahrain & Emirates Electromechanical Contracting, and Western Sydney Technology Consultants.
The appointments of Hind, Philips and Mendoza are the latest in a series of significant regional developments in Asia-Pac from Exterity, including:
  • New strategic partnerships with 4SG Solutions (Malaysia); Ideal Systems and Technology Solution (both Singapore); PixelByte (Hong Kong); and Westec Corporation (Cambodia). These new partnerships strengthen Exterity’s StreamForce Partner Program – a global network of specialist channel partners that Exterity supports by providing ongoing training and complementary resources to keep them up-to-date with the latest innovations, product releases and system enhancements.
  • New IP video and digital signage deployments across the media and broadcast, corporate and hospitality industries. Recent deployments include BBC Worldwide and Graticule Asset Management Asia in Singapore; Best Sunshine Casino in Saipan, and BAI Hotel in Philippines. Exterity already works with a number of high profile companies in Asia Pacific, such as Bank of China (Hong Kong), Phoenix TV Beijing, the Royal Randwick Racecourse in Sydney and more.
  • Exterity Technology Showcase events are set to continue in 2017 – in conjunction with key industry partners and providing a  complete product suite demonstration. The next Showcase will be hosted at Samsung EBC’s Showroom in Port Bonifacio, Philippines in March 2017. The popular technical events enable existing and prospective end users and consultants to learn about the latest innovations and product updates, receive hands-on demonstrations and meet Exterity’s regional team.
CEO Colin Farquhar said: “Exterity has ambitious plans for Asia Pacific. With Jamie’s leadership, Richard’s new business development role, along with the added technical support from Miguel, our strong regional sales team and strategic partners, Exterity is working hard to provide solutions and expertise that our channel partners and customers require.
“As the IP video and digital signage market in Asia Pacific continues to grow, we are investing in further on-the-ground presence to enable a wide range of industries to maximize their use of integrated IP video and digital signage as a core ingredient in their communications infrastructure.”
Exterity has a global presence with customers in multiple sectors including corporate & finance, education, hospitality, stadiums & venues and more.
Its customers include, Hang Seng Management School, HSBC, Nomura Bank, The Open, PSV Eindhoven, Sanofi, the School of Oriental and African Studies (SOAS), Anantara Hotel Group, Thomson Reuters, University of Surrey, University of Sydney, and the University of Western Australia.
Sponsored by